SFIA Announces Six Start-Up Challenge Finalists for 2018 Competition

Finalists present on the biggest entrepreneurial stage in the sports & fitness industry to over 200 C-level executives, experts & investors

SILVER SPRING, MD (Aug. 9, 2018) — For the first time ever, six finalists have been selected by the Sports & Fitness Industry Association (SFIA) to present their start-up company at the 2018 SFIA Start-Up Challenge. Due to the interest and quality of this year’s applicant pool, SFIA has expanded the competition to recognize six, rather than five, finalists. This year marks the third annual Start-Up Challenge and will kick off SFIA’s esteemed Industry Leaders Summit in Denver, Colorado, on September 26, 2018. To date, the previous 10 finalists have gone on to raise more than $120 million in funding.

SFIA is the leading global trade association in the sports & fitness industry. SFIA is the #1 source for sport & fitness research. More info at www.sfia.org.

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