2021 State of the Sporting Goods Industry Report Survey — Participate Now!

We are currently conducting a joint piece of research led by McKinsey and the World Federation of the Sporting Goods Industry (WFSGI) to inform the development of the 2021 State of the Sporting Goods Industry Report. The Report aims to be the pre-eminent annual knowledge base delivering crucial insights, analysis and forecasts for the Industry.

As we believe your perspective would be very valuable, we would greatly appreciate your participation in this short survey: https://esurveydesigns.com/wix/45/p57913525.aspx

The survey has 4 sections, including a final section for background questions, and will take less than 10 minutes to complete.

Of course, we will ensure you receive a digital copy of WFSGI & McKinsey’s upcoming report, “The Global Sporting Goods Industry Report 2021”, before it is released to the public early next year. If you share your contact details in the survey, you will be provided access to the final report ahead of anyone else. Providing this information is completely optional and not necessary for you to complete the survey nor will it be used to identify your responses. No personally identifiable data or individual information on you or your organization will be published or shared at any time.

As with all surveys conducted by WFSGI and McKinsey & Company, we will ensure that any information provided by participants is kept strictly confidential and that the results are only published in aggregated form.

In advance many thanks for answering to the survey.

Stay safe and healthy and we are looking forward to sharing the report with you soon!